Public Relations and Client Management

1. Integrated Skills for Public Relations Managers
   Covers strategic planning, stakeholder engagement, and media relations for PR professionals.
2. The Integrated Approach to Public Relations Planning and Administrative Excellence
   Explores the role of PR in shaping organizational reputation and achieving corporate success.
3. Modern Strategies for Public Relations and Media
   Discusses digital transformation in PR, media outreach, and crisis communication strategies.
4. Strategic Public Relations Skills
   Focuses on building relationships, corporate branding, and effective communication planning.

1. Public Relations and Electronic Media Technology
   Examines the use of digital platforms, social media, and multimedia for PR campaigns.
2. Managing and Planning Media Campaigns and Measuring Their Effectiveness
   Teaches campaign development, impact assessment, and key performance indicators (KPIs) for PR success.
3. The Development of Media Culture in Enterprises
   Explores media literacy, corporate storytelling, and communication strategies in PR.
4. Public Relations and Mass Communication
   Covers effective mass communication techniques, audience engagement, and persuasive messaging.

1. Preparing and Organizing Conferences and Exhibitions
   Provides practical insights into planning, budgeting, and executing high-impact events.
2. Events and Conferences Management
   Teaches logistics, sponsorship management, and post-event evaluation techniques.
3. Public Relations and Crisis Management Issues
   Explores PR strategies for managing reputational risks and crisis communication planning.
4. Planning and Managing Events and Conferences
   Focuses on event marketing, public engagement, and media coordination for PR events.

1. Department of International Public Relations and International Cooperation
   Covers diplomatic communication, cross-border PR, and government relations strategies.
2. Lobbying Campaigns and Public Affairs Management
   Examines advocacy strategies, stakeholder engagement, and regulatory communication.
3. Security Media (Police) and Crisis Facing
   Focuses on law enforcement PR, community engagement, and crisis management in security organizations.
4. Military Media
   Covers media operations, strategic communication, and crisis response in military settings.

1. The Art of Dealing with Customer Complaints
   Teaches conflict resolution, handling difficult customers, and service recovery techniques.
2. Self-Skills and Customer Services
   Covers emotional intelligence, communication skills, and customer experience strategies.
3. The Art of Emotional Intelligence in Customer Services
   Focuses on empathy-driven service, relationship building, and effective communication with clients.
4. VIP Dealing Skills
   Explores etiquette, protocol, and service excellence for high-profile clients and executives.

1. Brand Management
   Teaches brand positioning, identity development, and consumer perception management.
2. Advertising Management
   Focuses on media planning, creative campaign execution, and advertising ROI measurement.
3. Concepts of Moral Propriety in Public Relations
   Examines ethical considerations, transparency, and integrity in PR and corporate communication.

Public Opinion Management
Explores strategies for shaping public perception and managing reputation in media landscapes.

1. Official Media Spokesperson
   Prepares professionals for press conferences, media briefings, and effective public speaking.
2. Qualifying the Media Spokesperson
   Focuses on communication skills, crisis response, and messaging consistency for spokespeople.
3. Electronic Journalism
   Explores digital journalism trends, news writing techniques, and online media outreach.
4. Communication Through the Media
   Covers media engagement, PR messaging strategies, and handling public inquiries effectively.